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PlumberRiverside

Cole Plumbing

Cole Plumbing went from hidden to found.

No website, so new customers only came through word of mouth. Here's what changed.

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At a glance

What changed for Cole Plumbing.

Business
Plumber
Where
Riverside
Live in
12 days
Project
New site
Calls
+64%more calls
Bookings
31new jobs booked
Website visits
+120%more website visits

The story

In short

Cole Plumbing is a plumber in Riverside. No website, so new customers only came through word of mouth. We built them a modern site and set up Google and Maps, all live in 12 days.

Who is Cole Plumbing?#

Cole Plumbing is a plumber in Riverside. Mark Cole runs a two van team that fixes leaks, hot water and blocked drains.

Their regulars loved the work. The trouble was that new customers in Riverside had a hard time finding them.

What wasn't working?#

No website, so new customers only came through word of mouth.

"People only found us if someone told them about us," Mark says.

What did we build?#

We kept everything that made Cole Plumbing great and gave it a home that works. Here's what went live:

  • A clear website with services and a quote form
  • A Google Maps listing for the areas they cover
  • Plain answers that AI tools can quote

It all came together in 12 days.

  1. Week 1A relaxed call, then we planned the pages and gathered photos of the work.
  2. Week 2We built the site, wrote the words and set up Google and Maps.
  3. LaunchThe new site went live on 17 April.

How did we get them found?#

A great site only helps if people can find it. So we set up their Google listing with real photos, opening hours and services, so they show up on Maps when locals search nearby.

Every page says what they do and where, in plain words. That makes it easy for Google and AI tools to understand who they are and point people their way.

Cole Plumbing now shows up in the top three on Maps when people in Riverside search for a plumber.

Mark Cole

In their words

We used to wait for the phone to ring. Now new customers find us on Google every week.

Mark Cole, Cole Plumbing

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